{"title":"American Crew","description":"\u003cp\u003eAmerican Crew - Skin care, hair care, shaving, and styling products for men. Proshave carries the entire range of American Crew products at competitive prices. \u003cbr\u003e\u003cbr\u003eAmerican Crew is among the leading brands setting the standard in styling and grooming products for men. With a deep passion for and commitment to men’s grooming, their mission is to bring men into salons, educate them, and show them how to incorporate personal style into their daily lives. The company is known for its extensive collaborations with leading hairstylists and for constantly developing new products that suit men’s current hairstyles.  \u003cbr\u003e\u003cbr\u003eThe company never loses sight of its mission: to provide men and their stylists with the tools they need to look masculine every single day. The products are made from high-quality ingredients. They have a masculine look and a masculine scent that are a perfect fit for the modern man. All products are designed to fit into any daily routine, whether you’re on the go, working out, or simply want to care for your skin and hair at home.  \u003cbr\u003e\u003cbr\u003eAmerican Crew does not test its products on animals.\u003c\/p\u003e","products":[{"product_id":"american-crew-classic-defining-paste-85-gr","title":"Defining Paste, 85 gr.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Provides medium hold and a natural matte finish.\u003cbr\u003e- Adds texture, definition and body to the hair.\u003cbr\u003e- Easy to work with - ideal for both short and slightly longer hair.\u003cbr\u003e\u003cbr\u003eAmerican Crew Defining Paste is a versatile styling wax, perfect for those who want more structure and definition in their hair - without it becoming stiff or unnatural.\u003cbr\u003e\u003cbr\u003eFormulated with beeswax, this paste provides flexible medium hold and a matte finish, perfect for both relaxed and more controlled looks. The wax also adds body and texture, making hair appear thicker and more powerful.\u003cbr\u003e\u003cbr\u003eCompared to American Crew Fiber, Defining Paste has a lighter consistency that makes it easier to distribute - ideal for both short and medium length hair.\u003cbr\u003e\u003cbr\u003eA favorite among men who want a natural result with maximum control and minimal effort.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Warm a small amount between the palms of your hands.\u003cbr\u003e- Distribute evenly in damp or dry hair.\u003cbr\u003e- Style as desired - with fingers or comb.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":50069661417802,"sku":"33401124007","price":140.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401024007_1_American_Cre__Classic_Defining_Paste.webp?v=1754548725"},{"product_id":"american-crew-classic-fiber-wax-85-gr","title":"Fiber Wax, 85 gr.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Provides strong, flexible hold with a matte finish.\u003cbr\u003e- Adds body, thickness and structure to hair.\u003cbr\u003e- Ideal for shorter and fine\/normal hair.\u003cbr\u003e\u003cbr\u003eAmerican Crew Fiber is a high-performance fiber-like styling product especially suited for men with shorter hair who want maximum control, structure and volume.\u003cbr\u003e\u003cbr\u003eFormulated with resin and moisturizing ingredients, this wax creates a strong and flexible hold with a natural matte finish. It adds extra thickness and body while helping to lock in moisture and protect against dryness.\u003cbr\u003e\u003cbr\u003eFiber gives a soft feel to the hair, but without compromising on durability. It's the perfect choice for those who want a raw but controlled look - all day long.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Rub a small amount between palms to activate the product.\u003cbr\u003e- Apply evenly to dry or slightly damp hair.\u003cbr\u003e- Style as desired with hands or tools.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":50069661516106,"sku":"33401124002","price":140.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401024002_1_American_Cre__Classic_Fiber__ax__85.webp?v=1756985073"},{"product_id":"american-crew-classic-forming-cream-85-gr","title":"Forming Cream, 85 gr.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Provides lightweight, flexible hold with a natural shine.\u003cbr\u003e- Moisturizing formula that conditions and strengthens hair for more manageability.\u003cbr\u003e- Adds body and structure without weighing hair down.\u003cbr\u003e\u003cbr\u003eForming Cream is the perfect styling assistant for those who want a soft, natural finish without stiffness. Designed to make it easy to introduce styling products into your routine - either on damp or dry hair - it glides on easily and you can quickly shape your look exactly how you want it.\u003cbr\u003e\u003cbr\u003eWith its gentle, moisturizing formula, this cream helps to strengthen hair structure and increase body for a healthier, more vibrant look. The natural shine enhances hair health, while the conditioning ingredients work from within to keep strands supple and strong.\u003cbr\u003e\u003cbr\u003eForming Cream is not only effective - it's also easy to use. It washes out effortlessly with shampoo, leaving no residue for clean and fresh results every time.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply a small amount evenly to damp or dry hair.\u003cbr\u003e- Style as desired - not stiff or greasy, just natural and conditioned.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":50069661679946,"sku":"33401124014","price":140.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401024004_1_American_Cre__Classic_Forming_Cream.webp?v=1756985073"},{"product_id":"american-crew-grooming-spray","title":"Grooming Spray, 250 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Flexible styling with variable hold - perfect for both dry and damp hair.\u003cbr\u003e- Adds shine, reduces static and leaves hair easier to control.\u003cbr\u003e- Contains conditioning ingredients that protect against dryness and the sun's UV rays.\u003cbr\u003e\u003cbr\u003eGrooming Spray is a versatile and effective styling product that can be used in countless ways - whether you want to shape hair from scratch or fix your style as a finish. The flexible formula allows you to build hold depending on how much product you apply - perfect for both the natural look and a more controlled style.\u003cbr\u003e\u003cbr\u003eThe spray is especially suitable for fine or gray hair, which often tends to become static. It helps to tame flyaways while adding shine without making hair stiff or sticky.\u003cbr\u003e\u003cbr\u003eGrooming Spray contains conditioning ingredients that both moisturize and protect hair, and the lightweight formula washes out easily without leaving residue. In addition, the spray protects against the sun's harmful UV rays - an important factor if you style your hair daily and want to keep it healthy and well cared for.\u003cbr\u003e\u003cbr\u003eThis spray can be used alone, but also works perfectly as a finishing product on top of gel or wax to give extra hold and finish with shine.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Spray into damp or dry hair.\u003cbr\u003e- Shape hair with comb or brush for a natural and flexible look.\u003cbr\u003e- Use as a styling base or as a finishing touch after other products.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":50069661778250,"sku":"33401024010","price":196.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/7209718000_American_Cre__Grooming_Spray.webp?v=1754548728"},{"product_id":"american-crew-classic-molding-clay-85-gr","title":"Molding Clay, 85 gr.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Provides a natural and strong hold with flexible styling.\u003cbr\u003e- Made with natural ingredients like beeswax and essential oils - no synthetic fragrances.\u003cbr\u003e- Contains Paris Basin white clay to nourish and protect sensitive scalp.\u003cbr\u003e- Ideal for active individuals and perfect for shorter hair.\u003cbr\u003e\u003cbr\u003eMolding Clay from American Crew is a highly effective styling product that provides concentrated control and a natural look. It is designed for those who want strong yet flexible hold without compromising on hair and scalp health.\u003cbr\u003e\u003cbr\u003eThe formula is based on natural extracts and beeswax, which help to hold the style in place while maintaining hair structure and flexibility. The white clay from Paris Basin is known for its healing and stimulating properties, making it particularly suitable for sensitive skin and scalp.\u003cbr\u003e\u003cbr\u003eMolding Clay is the perfect choice for those with shorter hair, and is especially popular among active men who play sports and tend to sweat - as the product stays where it should and does not lose its effect during the day.\u003cbr\u003e\u003cbr\u003eThe scent is natural and discreet, based on orange, lime, mint and peppermint essential oils that have a refreshing and cooling effect - without the use of artificial perfume.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Press firmly into the product to get a suitable amount.\u003cbr\u003e- Rub between hands or fingertips to soften the clay.\u003cbr\u003e- Distribute evenly in towel-dried hair.\u003cbr\u003e- Style as desired for a strong, natural and long-lasting result.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":50069662400842,"sku":"33401124006","price":140.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401024006_1_American_Cre__Classic_Molding_Clay.webp?v=1754548730"},{"product_id":"american-crew-king-pomade-85-gr","title":"Pomade, 85 gr.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Provides strong and flexible hold that can be adapted to all hair types.\u003cbr\u003e- Ideal for curly hair as well as classic, slicked-back styles.\u003cbr\u003e- Easy to wash out with shampoo - leaves no residue.\u003cbr\u003e\u003cbr\u003eThis modern styling product is a versatile and flexible alternative to traditional hair gels. It is designed to give you full control over your look - whether you want a classic, slicked-back style or simply want to tame and define your natural curls.\u003cbr\u003e\u003cbr\u003eThe formula is designed to provide both shine and manageability, leaving hair looking well-groomed and natural, while maintaining strong, long-lasting hold. The creamy texture makes the product easy to distribute and it works effectively in both dry and damp hair.\u003cbr\u003e\u003cbr\u003eAn added benefit is the easy-to-use formula that washes out easily with shampoo and leaves no sticky residue. This makes styling and restyling effortless - perfect for those who want a product that can handle all everyday hairstyles with style and ease.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Take a small amount and apply evenly to damp or dry hair.\u003cbr\u003e- Shape and style hair as desired - from smooth, classic looks to more structured, defined styles.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":50069662531914,"sku":"33401124003","price":140.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401024003_1_American_Cre__Classic_Pomade__85_gr.webp?v=1756213229"},{"product_id":"american-crew-firm-hold-styling-gel","title":"Firm Hold Styling Gel, 250 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Extra strong hold combined with high shine.\u003cbr\u003e- Enriched with vitamin B5 for fuller, stronger and smoother hair.\u003cbr\u003e- Alcohol and low pH formula that protects both hair and scalp from dryness.\u003cbr\u003e\u003cbr\u003eFirm Hold Styling Gel is the perfect solution for those who want maximum control and a polished finish - without compromising on care. The powerful yet gentle formula provides long-lasting, shiny hold that keeps your style in place all day.\u003cbr\u003e\u003cbr\u003eEnriched with vitamin B5 (panthenol), your hair becomes noticeably fuller, stronger and more vibrant. Vitamin B5 acts as both a moisturizer and emollient, helping to repair damage and protect against dryness and wear.\u003cbr\u003e\u003cbr\u003eThe low pH formulation reduces the risk of scalp flaking and dryness, while the alcohol-free base ensures comfortable application and minimal risk of flaking.\u003cbr\u003e\u003cbr\u003eThe gel's texture is easy to distribute from roots to ends and it dries quickly without stickiness or greasiness for a sleek, natural look with a long-lasting finish.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply to towel-dried hair.\u003cbr\u003e- Work the gel through from scalp to tip.\u003cbr\u003e- Shape your style and let the gel set without additional styling products.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":50069662662986,"sku":"33401024012","price":208.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401024012_American_Cre__Firm_Hold_Styling_Gel__2.webp?v=1754548732"},{"product_id":"american-crew-alternator-100-ml","title":"Alternator Finishing Spray, 100 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Provides flexible hold and natural shine - without feeling sticky.\u003cbr\u003e- Allows you to restyle hair throughout the day with your hands.\u003cbr\u003e- Does not require the use of other styling products to achieve hold.\u003cbr\u003e\u003cbr\u003eThis Styling Spray from American Crew is the ideal choice for those who want freedom and flexibility in their styling - without compromising on control or appearance. With a medium hold and natural shine, the spray provides structure and shape while maintaining hair movement.\u003cbr\u003e\u003cbr\u003eThe spray is easy to apply and leaves no sticky feel. It can be used on both damp and dry hair, and you can easily shape your hairstyle with your hands - even multiple times throughout the day. Perfect for busy days when you want your hair to stay in place but still be natural and easy to work with.\u003cbr\u003e\u003cbr\u003eStyling lasts all day and washes out easily with regular shampoo.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Spray evenly on damp or dry hair.\u003cbr\u003e- Style as desired - with fingers or tools.\u003cbr\u003e- You can restyle your hair continuously without adding more product.\u003cbr\u003e- No need for additional styling products.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51249554456906,"sku":"33401024017","price":208.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/7206866000_96ff4f61-4894-4127-a56c-f3baa6bcb15a.webp?v=1754549195"},{"product_id":"american-crew-3-in-1-450-ml","title":"3-in-1 Hair \u0026 Body Shampoo, 450 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Smart 3-in-1 solution: Shampoo, conditioner and body wash in one bottle.\u003cbr\u003e- Revitalizes and strengthens hair while softening and conditioning skin.\u003cbr\u003e- Ideal for daily use - provides shine, moisture and balance.\u003cbr\u003e\u003cbr\u003eAmerican Crew has created this convenient multi-product for the man who wants effective care without compromising on quality. This 3-in-1 formula works as a shampoo, conditioner and body wash - and is perfect for both hair and body.\u003cbr\u003e\u003cbr\u003eThe product nourishes and smooths hair, gives it a natural shine and helps revitalize and strengthen both the hair shaft and scalp. The cleansing formula stimulates and refreshes while remineralizing the skin, leaving it soft and nourished.\u003cbr\u003e\u003cbr\u003eThe ideal solution for those who want a quick and easy routine - without compromising on results.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply a generous amount to wet hair and skin.\u003cbr\u003e- Massage thoroughly into scalp and body.\u003cbr\u003e- Rinse thoroughly and enjoy the feeling of cleanliness and care.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51249554555210,"sku":"33400522055","price":184.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/7204481000_4b037cce-3c70-4dcb-8601-1de6c1d2b498.webp?v=1756214901"},{"product_id":"american-crew-24-hour-deodorant-body-wash-450-ml","title":"24 Hour Deodorant Body Wash, 450 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Effective protection against body odor for up to 24 hours.\u003cbr\u003e- Fights bacteria and microorganisms with active ingredients.\u003cbr\u003e- Cleansing formulation based on natural, plant-based ingredients.\u003cbr\u003e\u003cbr\u003eThis active body wash is the ideal choice for those who want a fresh and clean feeling that lasts all day. With advanced ingredients like Silver Citrate and Melaleuca Alternifolia (tea tree oil), the product works effectively to control body odor and fight bacteria - without irritating the skin.\u003cbr\u003e\u003cbr\u003eThe non-ionic surfactants in the product are extracted from raw vegetables and provide a gentle but thorough cleansing of the skin. At the same time, peppermint oil adds a soothing and cooling sensation that leaves skin feeling fresh and revitalized after every shower.\u003cbr\u003e\u003cbr\u003eThis body wash is especially suitable for those with an active lifestyle who want a cleansing and odor-controlling wash with natural and skin-friendly ingredients.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply an appropriate amount to wet skin or washcloth.\u003cbr\u003e- Lather and massage into the skin in circular motions.\u003cbr\u003e- Rinse off thoroughly and enjoy the fresh, clean feeling all day.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51249554653514,"sku":"33400520000","price":184.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33400520000_American_Cre__24_Hour_Deodorant_Body_27402fbb-7e27-47ba-8565-5313d18b172e.webp?v=1754549197"},{"product_id":"american-crew-3-in-1-tea-tree-450-ml","title":"3-in-1 Tea Tree Hair \u0026 Body Shampoo, 450 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- All-in-one: Shampoo, conditioner and body wash in one convenient bottle.\u003cbr\u003e- Effectively cleanses and removes dirt, grease and product residue.\u003cbr\u003e- Fresh Tea Tree scent - leaves skin and hair revitalized.\u003cbr\u003e\u003cbr\u003eExperience ultimate convenience and care with this innovative 3-in-1 product from American Crew - created for the modern man who wants a simple and effective bathing experience.\u003cbr\u003e\u003cbr\u003eThis all-in-one formula works as shampoo, conditioner and body wash in one bottle. It cleanses thoroughly and effectively, removing excess grease, dirt and styling residue while moisturizing and nourishing both hair and skin.\u003cbr\u003e\u003cbr\u003eThe product is enriched with an invigorating Tea Tree scent for a clean and refreshing sensation that keeps you feeling fresh all day. Perfect for use after a workout, while traveling - or just for those who prefer a simple yet quality-conscious routine.\u003cbr\u003e\u003cbr\u003eSuitable for all skin and hair types and ideal for daily use. An indispensable multi-product for the man who wants to save time without compromising on care or fragrance.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply to wet hair and body.\u003cbr\u003e- Massage well into scalp and skin.\u003cbr\u003e- Rinse thoroughly and feel clean and refreshed.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51249830330698,"sku":"33400522060","price":184.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33400522060_American_Cre__3_in_1_Tea_Tree__450_ml.webp?v=1756215186"},{"product_id":"american-crew-beard-serum-50-ml","title":"Beard Serum, 50 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Moisturizes and softens both beard and skin without greasiness.\u003cbr\u003e- Absorbs quickly and leaves a healthy, well-groomed look.\u003cbr\u003e- Contains essential oils with conditioning and protective properties.\u003cbr\u003e\u003cbr\u003eAmerican Crew Beard Serum is specially formulated for men with beards who want effective care without hassle. This lightweight serum penetrates quickly to give both beard and skin the moisture and nourishment they need - without leaving an oily finish.\u003cbr\u003e\u003cbr\u003eWith a concentrated essential oil content, the product helps soften beard hairs and reduce dryness and irritation of the skin underneath. The result is a beard that looks healthy, feels soft and appears well-groomed - regardless of length or density.\u003cbr\u003e\u003cbr\u003eIdeal for those who want a well-groomed look and a comfortable grooming routine that requires no more than a few minutes.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Take an appropriate amount of serum in your hands.\u003cbr\u003e- Distribute the oil evenly throughout the beard - preferably from root to tip.\u003cbr\u003e- Use a few times a week or as needed.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51249830429002,"sku":"33402032006","price":164.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/7240169000_20american_20crew_20beard_20serum_2050_20ml..jpg?v=1761562281"},{"product_id":"american-crew-light-hold-styling-gel-250-ml","title":"Light Hold Styling Gel, 250 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Provides light hold, body and natural shine to the hair.\u003cbr\u003e- Alcohol-free formula that prevents dandruff and protects the scalp from drying out.\u003cbr\u003e- Contains heat barrier to protect hair when using blow dryers and other heat tools.\u003cbr\u003e- Enriched with ginseng and sage extract to nourish hair and scalp.\u003cbr\u003e\u003cbr\u003eThis lightweight styling gel is the ideal choice for those who want a natural and well-groomed look with light hold. It adds volume and shine without stiffness or greasiness.\u003cbr\u003e\u003cbr\u003eThe formula is alcohol-free and designed to nourish the scalp and prevent both dryness and dandruff. With a built-in heat protection layer, the gel protects the hair from the damaging effects of blow-drying and hot stylers.\u003cbr\u003eThe gel is also enriched with extracts of ginseng and sage to nourish and stimulate the scalp, leaving both hair and scalp in better balance.\u003cbr\u003e\u003cbr\u003eWith its lightweight consistency, it is easy to distribute through the hair and requires no post-treatment - perfect for a busy day where both care and styling need to be done quickly.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply an appropriate amount to towel-dried hair.\u003cbr\u003e- Run a comb through hair for even distribution.\u003cbr\u003e- Let hair dry naturally - without touching it further.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51249830527306,"sku":"33401024011","price":196.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/7209580000_20american_20crew_20light_20hold_20styling_20gel_20250_20ml..jpg?v=1761562281"},{"product_id":"american-crew-shaving-skincare-revitalizer-toner-150-ml","title":"Shaving Skincare Revitalizing Toner, 150 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Soothes and refreshes skin after shaving.\u003cbr\u003e- Prevents irritation and relieves discomfort.\u003cbr\u003e- Moisturizes and leaves skin soft and supple.\u003cbr\u003e- Perfect as the final step in your shaving routine.\u003cbr\u003e\u003cbr\u003eExperience the ultimate finish to your shaving routine with this refreshing toner from American Crew. More than just a classic aftershave, this product is designed to soothe, refresh and nourish the skin, leaving you with a luxurious feeling of well-being after every shave.\u003cbr\u003e\u003cbr\u003eThe formula is enriched with carefully selected ingredients that instantly soothe the skin, reducing redness and preventing irritation. At the same time, it moisturizes to keep skin soft, supple and nourished.\u003cbr\u003e\u003cbr\u003eWith its light texture, the toner penetrates quickly without greasiness and leaves skin feeling clean and fresh. Perfect for the modern man who wants a shaving experience where care and comfort go hand in hand.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply an appropriate amount of toner to the palms of your hands.\u003cbr\u003e- Gently massage into freshly shaved skin.\u003cbr\u003e- Let the product absorb and enjoy the soothing and refreshing effect.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51249830592842,"sku":"33401532031","price":188.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401532031-american-crew-shaving-skincare-revitalizing-toner-150-ml_1de99bb6-9df5-4331-935e-c9b719cc4d4f.webp?v=1754549915"},{"product_id":"american-crew-all-in-one-face-balm-spf-15-170-ml","title":"All-in-one Face Balm, SPF 15, 170 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Moisturizing and soothing face cream - ideal after shaving.\u003cbr\u003e- Protects against the sun's harmful rays with SPF 15.\u003cbr\u003e- Energizes the skin and counteracts irritation with active ingredients.\u003cbr\u003e\u003cbr\u003eSpecially formulated for men, this American Crew face cream gives your skin the optimal care it needs in a busy day. Intensely moisturizing and soothing, it's perfect for finishing your shave or as part of your daily skincare routine.\u003cbr\u003e\u003cbr\u003eWith SPF 15, it protects against the sun's harmful UVA and UVB rays, so you're covered even on days with light sun. Formulated with Euglena Gracilis Extract to re-energize and revitalize the skin, and chamomile for calming and natural anti-inflammatory properties.\u003cbr\u003e\u003cbr\u003eThe result is soft, nourished and fresh skin - without an oily feel. An indispensable cream for the man who wants comfort, protection and effective care in one solution.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply an appropriate amount to face and neck every morning.\u003cbr\u003e- Apply to clean skin - preferably after shaving.\u003cbr\u003e- Massage in with light, upward movements.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483087536458,"sku":"33401532045","price":200.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401532045-american-crew-all-in-one-face-balm-spf-15-170-ml.webp?v=1754550546"},{"product_id":"american-crew-cream-pomade-85-gr","title":"Cream Pomade, 85 gr.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Provides light hold and a natural, subtle shine.\u003cbr\u003e- Tames hair and creates definition without stiffening.\u003cbr\u003e- Moisturizing and softening formula with a creamy texture.\u003cbr\u003e\u003cbr\u003eAmerican Crew Cream Pomade is the perfect choice for those who want a natural look with minimal effort. With its creamy, lightweight texture, this pomade provides soft hold and a natural shine that enhances hair shape without making it stiff or heavy.\u003cbr\u003e\u003cbr\u003eThe formula is moisturizing and emollient, making it ideal for those with dry or unruly hair who need extra control - without compromising on flexibility or appearance. The pomade adds texture and definition and helps tame the hair for a well-groomed finish that lasts all day.\u003cbr\u003e\u003cbr\u003ePerfect for shorter and medium length hair, and for men who prefer a casual yet well-groomed look.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Warm a small amount between palms.\u003cbr\u003e- Apply evenly to dry or slightly damp hair.\u003cbr\u003e- Style as desired with fingers or comb.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483087601994,"sku":"33401124008","price":140.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401024008_1_American_Cre__Cream_Pomade__85_gr_LO.webp?v=1754550548"},{"product_id":"american-crew-fiber-cream-100-ml","title":"Fiber Cream, 100 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Provides medium hold and natural shine - perfect for textured looks.\u003cbr\u003e- Adds texture and definition without stiffness.\u003cbr\u003e- Easy to distribute and restyle - ideal for medium length hair.\u003cbr\u003e\u003cbr\u003eAmerican Crew Fiber Cream is the ideal styling partner for those who want flexible control, body and definition in one cream. With its medium hold and natural finish, Fiber Cream is designed to enhance the shape and texture of the hair - without feeling stiff or heavy.\u003cbr\u003e\u003cbr\u003eThe creamy texture makes it easy to apply to both damp and dry hair, allowing you to shape and reshape your style throughout the day. Fiber Cream is especially suitable for medium-length hair where extra control and volume is desired - without compromising the natural look.\u003cbr\u003e\u003cbr\u003eWhether you're going for a casual, messy look or a more defined and polished style, American Crew Fiber Cream gives you the freedom to style your hair exactly the way you want.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Take an appropriate amount in the palms of your hands.\u003cbr\u003e- Apply to damp or dry hair.\u003cbr\u003e- Style as desired with fingers or comb.\u003cbr\u003e- Can be restyled throughout the day.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483169194314,"sku":"33401024001","price":208.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401024001_American_Cre__Fiber_Cream__100_ml_1.webp?v=1754550800"},{"product_id":"american-crew-heavy-hold-pomade-85-gr","title":"Heavy Hold Pomade, 85 gr.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Extra strong hold combined with high shine - perfect for precise, sharp styles.\u003cbr\u003e- Water-based formula washes out without residue - easy and user-friendly styling.\u003cbr\u003e- Ideal for both straight and curly hair - versatile and controlled styling.\u003cbr\u003e- Product allows for flexible application in both dry and damp hair.\u003cbr\u003e\u003cbr\u003eStep into a world of unrivaled style with our water-based pomade from American Crew - the ultimate choice for men who demand extremely strong hold and a shiny finish. This pomade is designed to deliver the perfect finish for even the most demanding hairstyles - whether it's a sharp slicked-back look, a voluminous pompadour or a classic side parting.\u003cbr\u003e\u003cbr\u003eThe formula combines water-based technology with high-quality ingredients - including lanolin for shine and a strong yet flexible hold - so styles last all day without weighing hair down or leaving sticky frozen strands. It's also easy to work with and washes out easily, making the transition from styling to washing effortless.\u003cbr\u003e\u003cbr\u003eWhether you're working with dry or damp hair, this pomade allows for versatile styling - customized to your need for texture, volume and shine. The water-based formula also ensures you get a crisp, shiny finish that lasts without stiffening or losing flexibility.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Take a small amount and warm it between your palms.\u003cbr\u003e- Apply evenly to either dry or towel-dried hair.\u003cbr\u003e- Style to desired look - be it straight, textured, voluminous or classic sideways.\u003cbr\u003e- Wash out easily with shampoo - no residue, just a well-groomed look.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483169259850,"sku":"33401124009","price":140.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401024009_1_American_Cre__Heavy_Hold_Pomade__85.webp?v=1756985726"},{"product_id":"american-crew-matte-clay-85-gr","title":"Matte Clay, 85 gr.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Provides medium hold with flexibility and texture for free-form styling.\u003cbr\u003e- Leaves hair with a natural matte finish - no greasy residue.\u003cbr\u003e- Easy to work with and even easier to wash out.\u003cbr\u003e- Perfect for both raw, casual looks and more sophisticated styles.\u003cbr\u003e\u003cbr\u003eEnter a world of stylish confidence and control with Matte Clay from American Crew - an essential styling product for the modern man. This versatile clay combines medium hold with flexibility and texture, so you can easily shape and define your hairstyle exactly how you want it.\u003cbr\u003e\u003cbr\u003eMatte Clay is ideal for those who want a natural and effortless look with a soft, matte finish. It is perfect for both short and medium length hairstyles, and is particularly good for creating volume and definition - without leaving hair feeling stiff or greasy.\u003cbr\u003eThe product is easy to distribute throughout the hair and thanks to the non-greasy formula, you can restyle throughout the day without any problems. At the end of the day, the product rinses out easily with water - no fuss, no residue.\u003cbr\u003e\u003cbr\u003eMatte Clay is more than just a styling product - it's a tool to express your personality and accentuate your style with confidence and cool attitude.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Take a small amount of product and warm it between your hands.\u003cbr\u003e- Apply evenly to dry or slightly damp hair.\u003cbr\u003e- Shape and style hair as desired.\u003cbr\u003e- Easily reactivate and wash out again with water.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483169456458,"sku":"33401124035","price":140.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401024035_1_American_Cre__Matte_Clay__85_ml.webp?v=1756215679"},{"product_id":"american-crew-shaving-skincare-precision-shave-gel-450-ml","title":"Shaving Skincare Precision Shave Gel, 450 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Non-foaming, clear gel - ideal for normal and fine beards.\u003cbr\u003e- Provides a close, smooth shave and ensures optimal precision.\u003cbr\u003e- Enriched with Pumpkin Seed Extract and Tea Tree Oil to soothe the skin and prevent redness.\u003cbr\u003e- Perfect for detailed shaving of the neck, sideburns, face or head.\u003cbr\u003eComes with a handy pump for easy dispensing.\u003cbr\u003e\u003cbr\u003eExperience the ultimate shaving experience with Precision Shave Gel from American Crew - the clear, non-foaming gel that makes precision work simple and effective.\u003cbr\u003e\u003cbr\u003eThe formula ensures razor blades glide effortlessly over the skin for a close, comfortable shave without irritation. With natural extracts of Pumpkin Seed and Tea Tree Oil, the gel soothes and protects the skin while preventing redness and minor irritations.\u003cbr\u003e\u003cbr\u003eThis gel is especially suitable for finer shaving tasks where precision is essential - like clearing the neck, sharp lines on sideburns, shaving the head or detailed facial trimming. The transparent formula gives you full visibility so you can style and define with maximum precision.\u003cbr\u003e\u003cbr\u003eComes with a handy pump that makes the product easy and hygienic to dispense - both at home and in professional salons.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Moisten the face with warm water.\u003cbr\u003e- Apply a thin layer of gel to the beard or area to be shaved.\u003cbr\u003e- Shave as usual.\u003cbr\u003e- Finish with an aftershave or moisturizing lotion for optimal care.\u003cbr\u003e- For an extra close shave, apply a layer of Gliding Shave Oil under a Moisturizing Shave Cream.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483169718602,"sku":"33401532015","price":304.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401532015_American_Cre__Precision_Shave_Gel__450.webp?v=1754550803"},{"product_id":"american-crew-2-in-1-skin-moisturizer-beard-conditioner-100-ml","title":"2 in 1 Skin Moisturizer \u0026 Beard Conditioner, 100 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Nourishes both skin and beard in a single step - perfect for everyday use\u003cbr\u003e- Moisturizes without clogging pores - ideal for short beards and stubble.\u003cbr\u003e- Lightweight texture absorbs quickly, leaving skin soft and conditioned.\u003cbr\u003e\u003cbr\u003eAmerican Crew has created the ideal 2-in-1 product for men with short beards or stubble who want an effective and simple grooming routine. This multifunctional product moisturizes and nourishes both beard and skin - without greasing or blocking pores.\u003cbr\u003e\u003cbr\u003eThe formulation is light and comfortable, making it perfect for everyday use. It penetrates quickly and leaves the skin soft, refreshed and irritation-free. At the same time, beard hairs become supple and conditioned, improving both appearance and comfort.\u003cbr\u003e\u003cbr\u003eWhether you're on the go or just want to keep grooming easy and effective, this product is an indispensable part of the modern man's daily routine.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Wash beard and face thoroughly.\u003cbr\u003e- Place an appropriate amount in the palm of your hand.\u003cbr\u003e- Massage into both skin and beard.\u003cbr\u003e- Use daily as needed.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483170210122,"sku":"33402032007","price":164.0,"currency_code":"DKK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33402032005_American_Cre__2_in_1_Skin_Moisturizer.webp?v=1754550806"},{"product_id":"american-crew-detox-shampoo-250-ml","title":"Detox Shampoo, 250 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Effectively removes residue from waxes and styling products.\u003cbr\u003e- Gently exfoliates the scalp with natural coconut shells.\u003cbr\u003e- Contains Manicougan Clay that deep cleanses without drying.\u003cbr\u003e\u003cbr\u003eAmerican Crew Detox Shampoo is a deep cleansing shampoo specially developed for men who regularly use wax, pomade and other styling products.\u003cbr\u003e\u003cbr\u003eWith an advanced Emulsification System technology and 80% naturally derived ingredients, this shampoo effectively cleanses hair of accumulated product residue, dirt and excess oil - without stripping hair of its natural moisture.\u003cbr\u003e\u003cbr\u003eThe combination of coconut shells and Manicougan Clay provides a gentle yet thorough exfoliation and cleansing of the scalp. The result is clean, fresh and renewed hair and a balanced scalp.\u003cbr\u003e\u003cbr\u003eThe formula is vegan, silicone-free and scented with a naturally certified fragrance that leaves hair fragrant and light.\u003cbr\u003e\u003cbr\u003eAmerican Crew Detox Shampoo replaces the previous product Power Cleanser Style Remover - now with improved performance and more natural content.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Get hair completely wet.\u003cbr\u003e- Massage shampoo into hair. Massage shampoo into hair and scalp, focusing on areas with product residue.\u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Use as needed - ideal for weekly use or after heavy styling.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483256553802,"sku":"33400522001","price":152.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33400522001-american-crew-detox-shampoo-250-ml.webp?v=1754551088"},{"product_id":"american-crew-daily-cleansing-shampoo-250-ml","title":"Daily Cleansing Shampoo, 250 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Gentle yet effective cleanser - ideal for daily use.\u003cbr\u003e- Removes dirt, oil and styling residue without drying hair.\u003cbr\u003e- Vegan formula without silicone and with 91% naturally derived ingredients.\u003cbr\u003e\u003cbr\u003eAmerican Crew Daily Cleansing Shampoo is designed for men with normal to oily hair who want a gentle yet effective daily cleanser. This shampoo is formulated with an advanced Emulsifying System that helps to quickly and thoroughly remove excess oil, dirt and residue from styling products - without stripping hair of its natural balance.\u003cbr\u003e\u003cbr\u003eThe shampoo leaves both hair and scalp clean, fresh and conditioned. It strengthens the hair and supports a healthy scalp, making it ideal as a regular part of your daily care routine.\u003cbr\u003e\u003cbr\u003eThe formula is vegan, silicone-free and contains 91% naturally derived ingredients. The fragrance is naturally certified and provides a light, fresh experience with every use.\u003cbr\u003e\u003cbr\u003eDaily Cleansing Shampoo replaces the previous Daily Shampoo and offers an improved and more natural solution - without compromising on performance.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Wet hair completely.\u003cbr\u003e- Massage a small amount into hair and scalp.\u003cbr\u003e- Rinse thoroughly with water.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483256619338,"sku":"33400522011","price":152.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33400522011-american-crew-daily-cleansing-shampoo-250-ml.webp?v=1754551089"},{"product_id":"american-crew-daily-deep-moisturizing-shampoo-250-ml","title":"Daily Deep Moisturizing Shampoo, 250 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Moisturizes and conditions hair without weighing it down.\u003cbr\u003e- Provides natural toning and moisture to the scalp.\u003cbr\u003e- Preserves hair's natural oils, leaving it soft and shiny.\u003cbr\u003e\u003cbr\u003eAmerican Crew Daily Deep Moisturizing Shampoo is a luxurious shampoo designed for men with normal to dry hair. With a gentle yet effective formula based on natural ingredients, it provides intense moisture and nourishment to both hair and scalp - without weighing hair down.\u003cbr\u003e\u003cbr\u003eThe shampoo is based on the newly developed Emulsification System, which effectively removes dirt, excess oil and styling residues while maintaining the hair's natural moisture balance.\u003cbr\u003e\u003cbr\u003eThe formula is rich in soothing, softening and moisturizing substances that strengthen hair elasticity and leave it shiny and healthy. The scalp also receives a light toning and moisturizing treatment, making it ideal for daily use.\u003cbr\u003e\u003cbr\u003eThis shampoo is vegan, silicone-free and consists of 84% naturally derived ingredients. The naturally certified fragrance provides a fresh and clean experience with every wash.\u003cbr\u003e\u003cbr\u003eDaily Deep Moisturizing Shampoo is an improved version of the previous Daily Moisturizing Shampoo - with even better care and more natural content.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Wet hair completely.\u003cbr\u003e- Massage a small amount into hair and scalp.\u003cbr\u003e- Rinse thoroughly with water.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483256750410,"sku":"33400522023","price":152.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33400522023-american-crew-daily-deep-moisturizing-shampoo-250-ml.webp?v=1754551090"},{"product_id":"american-crew-daily-moisturizing-conditioner-250-ml","title":"Daily Moisturizing Conditioner, 250 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Leaves hair soft, shiny and easier to style.\u003cbr\u003e- Moisturizes and strengthens hair without weighing it down.\u003cbr\u003e- Contains vitamin B5, rosemary and menthol for nourishment and freshness.\u003cbr\u003e\u003cbr\u003eAmerican Crew Daily Moisturizing Conditioner is a softening and nourishing conditioner that leaves your hair healthy, conditioned and manageable.\u003cbr\u003e\u003cbr\u003eThe formula is rich in vitamin B5, which strengthens the hair shaft and provides intense moisture - without leaving hair flat or heavy. At the same time, rosemary and menthol refresh and stimulate the scalp, creating optimal conditions for a healthy hair environment. After use, you'll notice that your hair is noticeably softer, smoother and easier to style - no matter your hair length or type.\u003cbr\u003e\u003cbr\u003eThe conditioner is vegan, silicone-free and formulated with 94% naturally derived ingredients. The naturally certified fragrance completes the experience with a clean and fresh feel.\u003cbr\u003e\u003cbr\u003eDaily Moisturizing Conditioner replaces the previous Daily Conditioner and delivers an upgraded, more natural formula with the same high performance.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Massage a small amount into hair and scalp after shampooing.\u003cbr\u003e- Leave on for 1-3 minutes.\u003cbr\u003e- Rinse thoroughly with warm water.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483256848714,"sku":"33400523001","price":152.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33400523001-american-crew-daily-moisturizing-conditioner-250-ml.webp?v=1754551091"},{"product_id":"american-crew-daily-silver-shampoo-250-ml","title":"Daily Silver Shampoo, 250 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Lightens and revives grey hair without permanently coloring it.\u003cbr\u003e- Neutralizes yellow and brassy tones in hair and beard.\u003cbr\u003e- Suitable for daily use thanks to reduced pigment load.\u003cbr\u003e\u003cbr\u003eAmerican Crew Silver Shampoo is an improved version of the previous Gray Shampoo - now with an optimized and more natural formula. It is specially created for men with gray or light hair who want to maintain a clear, cool and well-groomed look without unwanted yellowish or warm undertones.\u003cbr\u003e\u003cbr\u003eThe formula contains reduced pigment load, making it possible to use the shampoo daily without the risk of unwanted color build-up. At the same time, it lightly moisturizes and conditions the hair, leaving it soft, healthy and fresh.\u003cbr\u003e\u003cbr\u003eAmerican Crew Silver Shampoo consists of 95% naturally derived ingredients and is both vegan and free from silicones and parabens. It protects against UV-related color change and is also suitable for use in the beard.\u003cbr\u003e\u003cbr\u003ePerfect for those who want to maintain their gray or light hair in style - without compromising on care or naturalness.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Wet hair thoroughly.\u003cbr\u003e- Massage a small amount into hair and scalp.\u003cbr\u003e- Rinse thoroughly - repeat if necessary.\u003cbr\u003e- Can also be used in the beard.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483328676170,"sku":"33400522032","price":152.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33400522032_American_Crew_Daily_Silver_Shampoo_250_ml.webp?v=1754551563"},{"product_id":"american-crew-matte-clay-spray-150-ml","title":"Matte Clay Spray, 150 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Offers strong medium hold and long-lasting texture with a matte finish.\u003cbr\u003e- Kaolin clay absorbs excess oil and adds volume without a greasy look.\u003cbr\u003e- Easy spray form - quick to apply and easy to wash out.\u003cbr\u003e- Ideal for medium length hair - provides texture, body and hold all day.\u003cbr\u003e\u003cbr\u003eMatte Clay Spray is your go-to styling spray when you want texture, volume and the effect of a matte finish - without drying out or losing life. The main ingredient, kaolin clay, absorbs excess oil to give hair a refreshed, rich look and a light, dry texture. The spray is designed as a convenient and effective spray form that is easy to work with and even easier to wash out - perfect for everyday use.\u003cbr\u003e\u003cbr\u003eThe spray creates both volume and fullness and keeps the style in place all day. It is particularly suitable for medium-length hair or for those who want more texture in their hairstyle without compromising on movement or natural look.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Always apply to dry hair.\u003cbr\u003e- Spray directly onto hair and scalp, then distribute with fingers or a comb to create volume and structure.\u003cbr\u003e- For extra hold and texture, you can apply a second layer.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483328741706,"sku":"33401024038","price":196.0,"currency_code":"DKK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33401024038_American_Crew_Matte_Clay_Spray_150_ml.webp?v=1754551564"},{"product_id":"american-crew-anti-hairloss-leave-in-treatment-100-ml","title":"Anti-Hairloss Leave-in Treatment, 100 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Effectively prevents hair loss and strengthens hair from root to tip.\u003cbr\u003e- Increases hair diameter for a fuller, stronger appearance.\u003cbr\u003e- Reduces broken hair. Reduces breakage and protects against future damage.\u003cbr\u003e\u003cbr\u003eAmerican Crew Anti Hair Loss Scalp Treatment is an advanced lotion designed for men who want to prevent hair loss and achieve stronger, fuller hair.\u003cbr\u003e\u003cbr\u003eThe formulation includes keratin amino acids and vegetable proteins that actively strengthen hair, improve hair thickness and reduce the risk of breakage. It also helps protect against external stresses that can weaken hair structure over time.\u003cbr\u003e\u003cbr\u003eThe lotion absorbs quickly into the scalp without leaving product residue or weighing hair down, making it ideal for daily use. It works directly at the roots, supporting a healthier and more robust hair environment.\u003cbr\u003e\u003cbr\u003eA must-have in the care routine for those who want visibly stronger hair while addressing incipient or existing hair thinning.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply directly to the scalp - preferably on damp or dry skin.\u003cbr\u003e- Massage in gently with fingertips.\u003cbr\u003e- Do not rinse out.\u003cbr\u003e- Use daily for best results.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483333919050,"sku":"33400527005","price":236.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/33400527005_American_Crew_Anti-Hairloss_Leave-in_Treatment_100_ml.webp?v=1754551590"},{"product_id":"american-crew-anti-dandruff-dry-scalp-shampoo-250-ml","title":"Anti-Dandruff + Dry Scalp Shampoo, 250 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Effective against dandruff and dry scalp - relieves itching and irritation.\u003cbr\u003e- Leaves hair soft, clean and conditioned.\u003cbr\u003e- Refreshes the scalp with a pleasant cooling sensation.\u003cbr\u003e\u003cbr\u003eThis specially formulated shampoo from American Crew is created for men who experience dandruff, dryness or irritation on the scalp. \u003cbr\u003e\u003cbr\u003eThe advanced formula effectively combats visible dandruff flakes and helps restore balance to the scalp.\u003cbr\u003eIt also relieves itching and discomfort while refreshing and moisturizing, leaving both scalp and hair clean and nourished. \u003cbr\u003e\u003cbr\u003eThe shampoo leaves hair soft and pliable, ideal for those who want a targeted solution without compromising on comfort or quality.\u003cbr\u003e\u003cbr\u003eThe cooling and refreshing sensation makes it a pleasure to use - and a regular part of a well-groomed routine.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply to wet hair and gently massage into the scalp.\u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Repeat and leave on for 2 minutes before final rinse.\u003cbr\u003e- Use 3-4 times a week for best results.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483345944906,"sku":"33400522041","price":152.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/8432225131887-AC-AntiDandruff-_-Dry-Scalp-Shampoo-250ml.webp?v=1754551639"},{"product_id":"american-crew-anti-hairloss-shampoo-250-ml","title":"Anti-Hairloss Shampoo, 250 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Effective shampoo for men with new or existing hair loss.\u003cbr\u003e- Improves scalp health and visibly increases volume.\u003cbr\u003e- Ideal in combination with leave-in treatment for maximum effect.\u003cbr\u003e\u003cbr\u003eAmerican Crew Anti Hair Loss Shampoo is designed specifically for men experiencing hair loss or looking to boost hair fullness and health. The shampoo works to improve the condition of the scalp while giving hair a thicker, fuller appearance.\u003cbr\u003e\u003cbr\u003eThe cleansing formula gently removes accumulated residue and excess oil that can negatively affect the scalp, creating optimal conditions for healthy hair growth. Hair is left fresh, strengthened and with improved texture.\u003cbr\u003e\u003cbr\u003eFor even better results, it is recommended to combine this shampoo with American Crew Anti Hair Loss Leave-in Treatment, which further protects hair from damage and external influences that can lead to thinning hair over time.\u003cbr\u003e\u003cbr\u003eSuitable for daily use and for all hair types.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply to wet hair.\u003cbr\u003e- Massage an appropriate amount thoroughly into hair and scalp.\u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Use daily for best results.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483346010442,"sku":"33400522047","price":152.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/738678002438-AC-Anti-Hairloss-Shampoo-250-ml.webp?v=1754551640"},{"product_id":"american-crew-grooming-cream-85-gr","title":"Grooming Cream, 85 gr.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Extra strong hold with high shine - for a classic, polished look.\u003cbr\u003e- Conditioned with aloe vera, lanolin, coconut oil and beeswax for intensive care and long-lasting styling.\u003cbr\u003e- Enhances straight hair and softens natural curls or waves.\u003cbr\u003e- Repels moisture and resists environmental humidity for all-day style.\u003cbr\u003e\u003cbr\u003eAmerican Crew Grooming Cream is the ultimate styling cream for men who want a classic, well-groomed look. It combines an extra strong hold with intense shine, making it possible to create the iconic \"slicked\" look - smooth, shiny and precise. The formula is richly conditioned with aloe vera (for softening and moisturizing properties), lanolin (for hold and shine), coconut oil (for conditioning and shine) and beeswax (which creates a moisture barrier and acts as an antioxidant).\u003cbr\u003e\u003cbr\u003eGrooming Cream also works great to define and refresh natural curls - a small amount provides structure without inhibiting flexibility. The conditioned and glossy finish ensures a sophisticated look, whatever the hairstyle.\u003cbr\u003e\u003cbr\u003eThe formula also helps to resist humidity, meaning styles last longer without fading.\u003cbr\u003e\u003cbr\u003eThe masculine scent and light texture make Grooming Cream an indispensable part of the modern man's daily styling routine.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Take an appropriate amount of cream and warm it between the palms.\u003cbr\u003e- Apply evenly to dry or towel-dried hair.\u003cbr\u003e- Style hair towards the desired look - either smooth and crisp or soft with defined curls.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483799060810,"sku":"33401124005","price":140.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/738678002766_American_Crew_Grooming_Cream_85_gr.webp?v=1756216754"},{"product_id":"american-crew-whip-85-gr","title":"Whip, 85 gr.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- Lightweight and weightless wax that leaves hair feeling natural.\u003cbr\u003e- Adds texture, control and a healthy, natural shine.\u003cbr\u003e- Perfect for long and medium-length hair - without weighing it down or making it greasy.\u003cbr\u003e- Suitable for all hair types: fine, normal and coarse hair.\u003cbr\u003e\u003cbr\u003eAmerican Crew Whip is the ideal solution for men who want a relaxed yet groomed look with natural movement. The innovative formula is lightweight and weightless, meaning hair isn't heavy or greasy - instead, it leaves hair with a supple hold and a healthy, natural shine.\u003cbr\u003e\u003cbr\u003eWhip is particularly suitable for longer and medium length styles, adding structure and definition while leaving hair feeling light and airy. Whether you have fine, normal or coarse hair, this wax gives you the freedom to style with texture and control - without compromising on the natural look.\u003cbr\u003e\u003cbr\u003eWith American Crew Whip, you get a product that is easy to work with and provides an effortless finish that lasts all day. Perfect for the modern man who wants a combination of flexibility, conditioning and style.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Take an appropriate amount of wax and warm it in the palms of your hands.\u003cbr\u003e- Apply evenly to damp hair.\u003cbr\u003e- Style as desired for a natural, relaxed result.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483799781706,"sku":"33401124026","price":140.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/738678003190_American_Crew_Whip_85_gr.webp?v=1756216754"},{"product_id":"american-crew-3-in-1-chamomile-pine-hair-body-shampoo-450-ml","title":"3-in-1 Chamomile + Pine Hair \u0026 Body Shampoo, 450 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- 3-in-1 solution: Shampoo, conditioner and body wash in one convenient bottle.\u003cbr\u003e- Effectively cleanses and removes product residue and excess oil.\u003cbr\u003e- Masculine, soothing scent of chamomile and pine.\u003cbr\u003e\u003cbr\u003eAmerican Crew 3-in-1 Chamomile + Pine is created for the modern man who values efficiency without compromising on quality. This all-in-one formula combines shampoo, conditioner and body wash - making it easy to keep both hair and body clean and nourished in one routine.\u003cbr\u003e\u003cbr\u003eThe product effectively removes dirt, oil and styling residue while moisturizing and conditioning both hair and skin. The result is a fresh, soft and moisturized feeling - every time you step out of the shower.\u003cbr\u003e\u003cbr\u003eThe scent is a balanced blend of soothing chamomile and woody pine notes for a masculine, clean and relaxing experience - ideal for both morning routine and post-workout.\u003cbr\u003e\u003cbr\u003eSuitable for all hair types and perfect for men who want functionality without compromising on scent and comfort.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply to wet hair and body.\u003cbr\u003e- Massage into scalp and skin and leave on briefly.\u003cbr\u003e- Rinse thoroughly and enjoy the refreshing sensation.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483800371530,"sku":"33400522070","price":184.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/738678003329_American_Crew_3-in-1_Chamomile_Pine_Hair_Body_Shampoo_450_ml.webp?v=1754552713"},{"product_id":"american-crew-3-in-1-ginger-tea-hair-body-shampoo-450-ml","title":"3-in-1 Ginger + Tea Hair \u0026 Body Shampoo, 450 ml.","description":"\u003cb\u003eBenefits of this product:\u003c\/b\u003e\u003cbr\u003e- All-in-one solution: Shampoo, conditioner and body wash in one convenient bottle.\u003cbr\u003e- Energizing scent of fresh ginger and green tea.\u003cbr\u003e- Cleanses effectively, leaving skin and hair refreshed and nourished.\u003cbr\u003e\u003cbr\u003eAmerican Crew 3-in-1 Ginger + Tea is created for the modern man who wants an effective and seamless grooming routine. With its clever 3-in-1 formula, it combines shampoo, conditioner and body wash - making it easy to cleanse and care for hair, scalp and body all at once.\u003cbr\u003e\u003cbr\u003eThe formula effectively removes excess oil, dirt and impurities without weighing hair down or drying out the skin. It leaves the skin soft and refreshed, and hair with a healthy shine and light texture.\u003cbr\u003eThe scent is a refreshing and energizing combination of ginger and tea that awakens the senses and gives an uplifting feeling - perfect for both the morning shower and after a long day.\u003cbr\u003e\u003cbr\u003eSuitable for all hair types and ideal for daily use - whether at home, at the gym or on the go.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eUse as follows:\u003c\/b\u003e\u003cbr\u003e- Apply an appropriate amount to wet hair and body.\u003cbr\u003e- Massage well into scalp and skin.\u003cbr\u003e- Rinse thoroughly and enjoy the feeling of cleanliness and energy.","brand":"American Crew","offers":[{"title":"Default Title","offer_id":51483800961354,"sku":"33400522065","price":184.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/738678003312.webp?v=1756216754"},{"product_id":"american-crew-boost-powder-10-gr","title":"Boost Powder, 10 g","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eBenefits of this product\u003cbr\u003e\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003cstrong\u003e:\u003c\/strong\u003e- Creates instant volume and a fuller\u003cbr\u003elook- Adds texture and definition with a matte finish-\u003cbr\u003eLightweight styling powder that doesn’t weigh hair down-\u003cbr\u003eMade in the USA 🇺🇸\u003c\/p\u003e \u003cp\u003eAmerican Crew Boost Powder is an ultra-lightweight styling powder for men who want more volume, texture, and definition. It gives hair a fuller appearance and is ideal for modern hairstyles with a natural, matte finish.\u003c\/p\u003e \u003cp\u003eThe powder adds structure and lift at the roots, making your hair easier to shape and style. This is especially beneficial for hair that tends to lie flat, or when you want to create extra height and separation in your hairstyle.\u003c\/p\u003e \u003cp\u003eThe lightweight formula provides plenty of texture without weighing the hair down. At the same time, it leaves the hair with a matte finish, making Boost Powder perfect for those who want a natural look without visible shine.\u003c\/p\u003e \u003cp\u003eThe styling powder works particularly well for short and medium-length hairstyles and can be used on its own or as a base for other styling products. Use it alone for volume and a relaxed, textured look, or combine it with, for example, wax, clay, or fiber for extra hold and definition.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eUse as follows\u003cbr\u003e:\u003c\/strong\u003e- Apply to dry hair\u003cbr\u003e.- Sprinkle a small amount directly onto the roots or into your hands\u003cbr\u003e.- Work the product in with your fingertips, and style your hair as desired.\u003cbr\u003e- Gradually add more product if you want extra volume and texture.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":63002419691850,"sku":"33401024015","price":112.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/738678250013.jpg?v=1787133866"},{"product_id":"american-crew-boost-powder-20-gr","title":"Boost Powder, 20 g","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eBenefits of this product\u003cbr\u003e\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003cstrong\u003e:\u003c\/strong\u003e - Creates instant volume and a fuller\u003cbr\u003elook - Adds texture and definition with a matte\u003cbr\u003efinish - Lightweight styling powder that doesn’t weigh down the hair -\u003cbr\u003eMade in the USA\u003c\/p\u003e \u003cp\u003eAmerican Crew Boost Powder is a lightweight styling powder for men who want significantly more volume, texture, and definition without weighing down their hair. It’s particularly well-suited for hairstyles where a natural, full, and matte look is the focus.\u003c\/p\u003e \u003cp\u003eThe ultra-light powder adds structure at the roots and makes the hair easier to style. It provides a visible lift and more fullness, while giving the hairstyle the texture that makes it easy to create a relaxed and modern look.\u003c\/p\u003e \u003cp\u003eBoost Powder leaves the hair with a matte finish, so the result looks natural without unwanted shine. The product is therefore a great choice for short and medium-length hairstyles where you want separation, texture, and volume.\u003c\/p\u003e \u003cp\u003eThe styling powder can be used on its own for a light and natural look or combined with other American Crew styling products when you want additional hold and control. It’s also great for creating extra lift at the roots in areas where your hair tends to lie flat.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eUse as follows\u003cbr\u003e:\u003c\/strong\u003e- Apply to dry hair\u003cbr\u003e.- Sprinkle a small amount directly onto the roots or into your hands.\u003cbr\u003e- Distribute the product with your fingertips and work it into your hair\u003cbr\u003e.- Style as desired, gradually adding more product if you want extra volume and texture.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":63002546012490,"sku":"33401024028","price":220.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/7501015946879.jpg?v=1787133837"},{"product_id":"american-crew-fiber-pre-styling-cleanser-250-ml","title":"Fiber Pre-Styling Cleanser, 250 ml.","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eBenefits of this product\u003cbr\u003e\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003cstrong\u003e:\u003c\/strong\u003e- Cleanses the hair and removes residue from styling products-\u003cbr\u003ePrepares the hair for styling with texture and\u003cbr\u003ebody- Leaves hair clean, fresh, and easier to style-\u003cbr\u003eMade in the USA 🇺🇸\u003c\/p\u003e \u003cp\u003eAmerican Crew Fiber Pre-Styling Cleanser is a cleansing shampoo designed to create the optimal foundation for styling with texture, volume, and definition.\u003c\/p\u003e \u003cp\u003eThe shampoo cleanses the hair and scalp of excess oil, impurities, and styling product residue. It provides a fresh and clean base, so your hair is ready for styling without being weighed down by previous product buildup.\u003c\/p\u003e \u003cp\u003eFiber Pre-Styling Cleanser was developed as part of American Crew’s Fiber line, which focuses on creating texture and a fuller look. By starting your styling routine while you’re still washing your hair, you’ll have a great foundation for hairstyles where texture and control take center stage.\u003c\/p\u003e \u003cp\u003eThis product is especially ideal for those who use Fiber or other texturizing styling products and want a complete styling routine. After washing, your hair will feel clean and ready to be shaped with your favorite product.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eUse as follows\u003cbr\u003e:\u003c\/strong\u003e- Thoroughly wet your hair\u003cbr\u003e.- Work the product into your hair and scalp, massaging it in well\u003cbr\u003e.- Rinse thoroughly, then follow with your favorite pre-styling or styling product.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":63002546110794,"sku":"33400522085","price":160.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/738678004173.jpg?v=1787133806"},{"product_id":"american-crew-forming-pre-styling-cleanser-250-ml","title":"Forming Pre-Styling Cleanser, 250 ml.","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eBenefits of this product\u003cbr\u003e\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003cstrong\u003e:\u003c\/strong\u003e- Enhances and defines natural curls and\u003cbr\u003ewaves- Provides moisture and helps reduce frizz-\u003cbr\u003ePrepares hair for styling without weighing it down-\u003cbr\u003eMade in the USA 🇺🇸\u003c\/p\u003e \u003cp\u003eAmerican Crew Forming Pre-Styling Cleanser is a nourishing and moisturizing shampoo designed to cleanse the hair while creating an optimal base for styling. It is particularly well-suited for curly and wavy hair, where it helps enhance the hair’s natural texture.\u003c\/p\u003e \u003cp\u003eThe formula gently cleanses the hair and scalp and helps remove buildup without stripping the hair of its natural moisture. The result is softer, more manageable hair that’s easier to work with after washing.\u003c\/p\u003e \u003cp\u003eForming Pre-Styling Cleanser contains jojoba oil, which provides moisture and nourishment and helps control frizz. This makes it particularly beneficial for curls and waves, where moisture and control are essential for a well-defined result.\u003c\/p\u003e \u003cp\u003eThe shampoo is also formulated with a focus on supporting the balance of the scalp’s microbiome. Hair is left clean, shiny, and better prepared for subsequent styling.\u003c\/p\u003e \u003cp\u003eFor optimal styling results, the shampoo can be combined with American Crew Forming Cream when you want additional definition, control, and a natural finish.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eUse as follows\u003cbr\u003e:\u003c\/strong\u003e- Thoroughly wet the hair\u003cbr\u003e.- Massage the product into the hair and scalp\u003cbr\u003e.- Rinse thoroughly. Repeat as needed, then follow with your favorite styling product.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":63002546176330,"sku":"33400522080","price":160.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/738678004180.jpg?v=1787133769"},{"product_id":"american-crew-boost-pre-styling-cleanser-250-ml","title":"Boost Pre-Styling Cleanser, 250 ml.","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eBenefits of this product\u003cbr\u003e\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003cstrong\u003e:\u003c\/strong\u003e- Cleanses the hair and removes built-up styling residue-\u003cbr\u003ePrepares the hair for styling and better results-\u003cbr\u003eLeaves hair fresh, clean, and ready for styling-\u003cbr\u003eMade in the USA 🇺🇸\u003c\/p\u003e \u003cp\u003eAmerican Crew Boost Pre-Styling Cleanser is a cleansing shampoo designed as the first step in your styling routine. It cleanses the hair and scalp and creates a great foundation for subsequent styling.\u003c\/p\u003e \u003cp\u003eThe formula helps remove excess oil, impurities, and residue from styling products that can build up in the hair. It leaves hair clean and fresh without unnecessary product buildup.\u003c\/p\u003e \u003cp\u003eOnce your hair is thoroughly cleansed, it’s also better prepared for the next step in your styling routine. This makes the Boost Pre-Styling Cleanser especially ideal for those who regularly use wax, clay, pomade, gel, or other styling products.\u003c\/p\u003e \u003cp\u003eThe product is part of American Crew’s Boost line and was developed with a focus on creating the optimal conditions for volume, texture, and styling. Use it before applying your favorite pre-styling and styling products to start with clean, manageable hair.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eUse as follows\u003cbr\u003e:\u003c\/strong\u003e- Thoroughly wet your hair\u003cbr\u003e.- Apply the product to your hair and scalp, and massage it in until it lathers\u003cbr\u003e.- Rinse thoroughly, then continue with your normal styling routine.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":63002546372938,"sku":"33400522075","price":160.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/738678004210.jpg?v=1787133723"},{"product_id":"american-crew-forming-creme-gel-150-ml","title":"Styling Cream Gel, 150 ml.","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eBenefits of this product\u003cbr\u003e\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003cstrong\u003e:\u003c\/strong\u003e- Provides flexible hold with good\u003cbr\u003econtrol- Creates definition and texture without making hair stiff-\u003cbr\u003eGives a natural shine and a well-groomed\u003cbr\u003efinish- Made in the USA 🇺🇸\u003c\/p\u003e \u003cp\u003eAmerican Crew Forming Cream Gel combines the properties of a styling cream and a hair gel in one versatile styling product. It’s designed for those who want control and definition but prefer a more natural and flexible result.\u003c\/p\u003e \u003cp\u003eThe creamy gel texture makes the product easy to work through the hair and allows you to shape and define your hairstyle. It gives your hair texture and control without the very stiff and brittle feel often associated with traditional hair gels.\u003c\/p\u003e \u003cp\u003eForming Cream Gel gives your hair a natural shine that accentuates your hairstyle and creates a well-groomed look. 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This makes the product a versatile choice when you want volume and texture combined with control.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eUse as follows\u003cbr\u003e\u003c\/strong\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cstrong\u003e:\u003c\/strong\u003e- Shake the container thoroughly before use\u003cbr\u003e.- Apply an appropriate amount to damp hair and work the product evenly through the hair\u003cbr\u003e.- Let your hair air-dry for a natural result, or use a blow dryer to create extra shape and volume. The product can also be used on dry hair.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":63002546766154,"sku":"33401024027","price":208.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/738678003916.jpg?v=1787133627"},{"product_id":"american-crew-matte-clay-creme-150-ml","title":"Matte Clay Cream, 150 ml.","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eBenefits of this product\u003cbr\u003e\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003cstrong\u003e:\u003c\/strong\u003e- Provides flexible medium hold and natural texture-\u003cbr\u003eLeaves hair with a clean, matte\u003cbr\u003efinish- Lightweight formula that makes it easy to\u003cbr\u003erestyle hair- Made in the USA 🇺🇸\u003c\/p\u003e \u003cp\u003eAmerican Crew Matte Clay Cream is a lightweight styling cream with clay, designed for those who want natural texture, control, and a matte finish. 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It works particularly well for short and medium-length hair and is ideal for both structured hairstyles and looser, modern looks.\u003c\/p\u003e \u003cp\u003eThe formula consists of 92% naturally derived ingredients.\u003c\/p\u003e \u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eUse as follows\u003cbr\u003e\u003c\/strong\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003cstrong\u003e:\u003c\/strong\u003e- Warm a small amount of product between your palms\u003cbr\u003e.- Distribute evenly through dry or towel-dried hair\u003cbr\u003e.- Style and shape your hair as desired. If needed, apply a little extra product to specific areas for more definition and control.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":63002546864458,"sku":"33401424001","price":180.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/3728\/4426\/files\/738678004623.jpg?v=1787133879"}],"url":"https:\/\/proshavi.com\/collections\/american-crew.oembed","provider":"Proshave","version":"1.0","type":"link"}